As the pandemic unfolded, Ofra Nissani, the founder and facilitator of Juniorpreneur, faced a daunting challenge: keeping her children engaged. In a stroke of ingenuity, she turned the situation into an opportunity, sharing her extensive business knowledge with her young learners.

From simple concepts to complex strategies like selling Roblox avatars, Ofra’s children learned it all. When they identified a need for summer childcare, a backyard camp was born.

Ofra later recognized that many children were thirsty for business knowledge, so she created this fun and engaging program to encourage future entrepreneurs.